Auto Dealer Monthly

NOV 2012

Auto Dealer Monthly Magazine is the daily operations publication serving the retail automotive industry. This automotive publication serves dealer principals, officers and general managers with the latest best practices.

Issue link: http://autodealermonthly.epubxp.com/i/89861

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2 20 24 6 8 28 34 Dealers Leave Summit with Subprime Lessons 1 3 Military Offers Special market 1 2 IN THE BEGINNING OPENING OBSERVATIONS Military: Serving or Being Served? VIEWPOINTS Finance Changes Impacting Subprime DEALERSHIP SPOTLIGHTS Aunt Bessie Caring for Subprime Shoppers Sales Professional of the Month Rico Brown 3 OVER THE CURB Dealership Perspective Kelly Wadlinger The Hybrid Challenge: Combining Roles into One Parting Thoughts Greg Goebel On the Soapbox Again 4 36 38 November 2012 Volume 9, Issue 11 INDUSTRY EXPERTS LEGAL Thomas Hudson California to BHPH Dealers: "Get Lost" TECHNOLOGY Ali Amirrezvani Stand-alone Sites Address Subprime SERVICE Don Reed How About Some Support for Fixed Ops? ACCOUNTING David Keller Maximize your BHPH, RFC Business SPECIAL FINANCE Greg Goebel Keep It Between the Lines ADVERTISING & MARKETING Paul Potratz Marketing 101 for Facebook BHPH Alan Mosher Good Times for BHPH Business 10 12 14 16 18 32 33

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