Auto Dealer Monthly

AUG 2013

Auto Dealer Monthly Magazine is the daily operations publication serving the retail automotive industry. This automotive publication serves dealer principals, officers and general managers with the latest best practices.

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By Tariq Kamal ON THE C OV E R ON THE BACK ROAD Meet four dealers who are closing deals and driving loyalty by providing a much-needed service to customers who have fled for bankruptcy. Severa l yea ago, afer the U.S. housing Several ye e e a years ma k col market collapsed, Angie Vines found herself n n i e self in an increasingly desperate situation. She and he h n She and her husband, Michael, were homeners themselves, and Michael was in the r owners the ooring in r n ind fooring industry. When he was laid of by the com h company the compan he had worked for the past 10 years, the Vines were pushed to the brink. "We had to fle for bankruptcy to hold onto the house," Angie says. She had reason to be hopeful for a fresh start. She was on 14 track for a prosperous career in fnance and Michael was able to fnd fooring jobs on his own. But there was one last obstacle: Michael needed a dependable truck, and it seemed unlikely they could qualify for an auto loan. Tat's when Angie learned about Prestige Financial, a subprime fnance company based in Salt Lake City. Prestige was able to fnance the Vines' purchase of a late-model Chevrolet pickup. Te initial interest rate was high — 17.9 percent — but Angie says AUTO DE ALE R MONTHLY • AUGUST 2013 the price was right and the payments were manageable. By setting up automatic payments and making them on time for six months, they were able to begin reducing the rate. Afer going through bankruptcy, "we didn't know what to expect," she says. "To our surprise, we were able to get this done." For sports broadcaster Ben Catley, bankruptcy was the end result of a sofball injury. "I was trying to run down a play at frst," he

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